Abstract
A STUDY ON INDIVIDUAL INVESTORS' AWARENESS ON PRE-IPO OF LIFE INSURANCE CORPORATION
A STUDY ON INDIVIDUAL INVESTORS' AWARENESS ON PRE-IPO OF LIFE INSURANCE CORPORATION
ABSTRACT
India is pushing ahead with the nation?s largest initial public offering. Initial public offer plays the vital role for the growth of any country. IPO referred to the first time a company offers its shares of capital stock to the general public. It facilitates transfer of resources from savers to the users. This study concentrates on the awareness of individual retail investors regarding Pre IPO of LIC India. The paper tries to analyse the factors which will be used by investors while investing in IPO. This research used primary data. This study is based on questionnaire survey results of Gujarat State. The inferential analysis has been preferred in SPSS by using statistical tools to analyse the relationship between variables and its impact on investment decision for upcoming IPO. The result reveals that brand name, market information, advice from analyst and financial intermediaries, external market condition are highly considerable factors before making investment decision in upcoming IPO.
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