Abstract
IMPROVEMENT OF QFD EFFECTIVENESS WITH BLEND OF VOICE OF CUSTOMER AND RED GREEN CHART ON COMPLEX MECHATRONICS PRODUCTS
Dr. Rajakannu Amuthakkannan*, K. M. Abubacker and V. Suresh Babu
ABSTRACT
Quality Function Deployment (QFD) is widely used in total quality control in an organization by giving more importance to the customer voice. The QFD is also an industrial engineering tool which is widely used to improve the product design and development in an organization. In practical, it is identified that the implementation of all Voices of customer in complex design products are impractical but it is possible for certain extend. So, this paper aims in blending the Voice of customer with a novel concept of Red Green Chart (RGC) concept to build the House of Quality to improve the effectiveness of the selection of the components in the area of fundamental design changes. Overall, Quality Function Deployment (QFD) concept is applied to predict the appropriate technical requirements in each stage of product development and production. A case study is taken to carry out the proposed technique and comparison analysis is also done with traditional QFD method.
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